Metrics

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Roas (Return on Ad Spend)

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CPA (Cost Per Acquisition)

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CTR (Click-Through Rate)

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Top Performing Assets

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Next Strategic Moves

• Scale: Increase budget for the "Central Hub" post (Top Winner).
• Iterate: Create 3 variations of the winning visual hook to combat ad fatigue.
• Archive: Pause all creative assets with a CTR below 1%. </aside>